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Hollister 1922 California Surf Team - 2020/02/03 - Matteo's T-shirt A Day

In the run up to his vacation to California, Matteo is wearing a t-shirt from a faux-Californian brand.

California, next week. We can’t wait until our next vacation (flying KLM obviously). In the run up I’m wearing my Hollister t-shirts and setting up for tomorrow’s orange t-shirt by wearing this one.

Hollister Co. California Surf Team 1922.

Hollister as a brand is part of Abercrombie & Fitch, which as a business has had to reorganise and reinvent itself in the last few years. Here is an interesting CNBC video about what they have been going through.


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